International Tourism Exchange Symposium

Schedule

13:00 - 13:05 Opening Address : Tetsuro Yamashita

Asia-Pacific Tourism Exchange Center, President

13:05 - 13:10 : Keiji Wada

Director-General of Tourism Department, Ministry of Transport

13:10 - 14:00 Key Note Speech : Thoughts on Tourism through Travel

Lecturer: Yozaburo Shirahata, Professor

International Research Center for Japanese Studies

14:00 - 14:10 Break

14:10 - 16:50 Presentation and Panel Discussion

Coordinator: Isao Abe, Associate Professor of Socioeconomics,

Osaka University of Pharmaceutical Sciences

14:10 - 15:10 Part　1 Presentation:Rediscovering and Creating Japan's Charms

Overseas Case Studies

Presenter : Jon Hutchison, Managing Director,

Australian Tourist Commission

Presenter: Shin Koga, Asst. Vice President,

Dusit Hotels & Resorts

Internal Case Studies : Okayama International Villa

Presenter : Yumito Sanjo, the International Exchange Division, Okayama Prefectural Government

15:10 - 15:20 Break

15:20 - 16:50 Part　2 Panel Discussion : Infrastructure for Kansai's Inbound Tourism

Developing Themed Tourism for Large Areas

Panelist : Tomoki Ido, Secretary General,

Rekishi-kaido' Promotional Council

Infrastructure for Kansai's Inbound Tourism Developing

Themed Tourism for Large Areas

Panelist : Emi Uehara, General Director,

Biwako Hall Planning Bureau, Shiga Prefecture

International Tourism Exchange and Local Activation

Programs at the Local City/Town/Village level

Panelist: Yoichiro Shimizu, Director

Japan Travel Bureau, Kansai Regional Headquarters,

Marketing Development

Travel Product Development and Roles of the Visitor's

Industry

16:50〜17:00 Conclusion

17:00 Closing Address

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