Since our establishment in 1907, Daihatsu's technology has pioneered the ages and maintained the company in the top bracket of our industry. The products we manufacture are used both in Japan and overseas, and the high reliability they offer has earned us the reputation of a leading company. This is the result of our corporate attitude which draws on the skill and wisdom that tradition and history have forged, and which undertakes research and development with an eye on the future, in recognition of our responsibility as a product manufacturer. Unchanged, this attitude is what will drive us to respond to fuel innovation, environmental issues, energy problems, changes in lifestyle, and the vast diversity of changes in the 21st century. We want to contribute to the coming era by manufacturing products of "world quality" which meet the demands of an evermore borderless and information-oriented society. If there is anything we want more for ourselves, it's to be known as an excellent company rather than a big company.